Using icons developed in my Fruits of Labor project, I designed a bottle label for a fictional brand of lychee tea. While the word “mellifluous” reflected the drink’s smoothness of taste, I shortened the title to “Melli”—a playful name that appeals to the consumer’s inner child. The simplicity of the label’s design allows customers to focus on the product itself: a calm, refreshing drink to share and enjoy.
Adobe Illustrator, 2019.